24th April 2018
Lidl – reinforcing a brand through sustainability
After an excellent start establishing their business in Sweden, Lidl has been actively working to strengthen their brand, and a part of this work is to develop sustainable solutions. Lidl started in Sweden in 2003 and the company had humble beginnings, having to make changes in order to adapt to the Swedish market. But today … Continue reading “Lidl – reinforcing a brand through sustainability”